Please join REI and the outdoor community in spending Black Friday outside reconnecting with friends, family and the outdoors. To capture the moment, we want to collect the stories of how people and organizations are opting outside. Please tell us what your organization plans to do to promote, celebrate, or activate OptOutside in 2017! 

Please tell us what your oragnization is doing to celebrate OptOutside in 2017. All organizations that submit an entry will be entered in a drawing to win select REI gear. 

Spreading the Word: If you plan to write a blog, newsletter article, post on social media or encourage your members to use a specific hashtag on social media, let us know and please share a link to your website or blog. Please also share any other creative ideas you've come up with including free entry to your park, facility, or any other activations. 

If you're hosting an event or outing please contact your local REI Outdoor Programs and Outreach staff by October 24 to share the details. If you don't currently work with a store, but are planning an event, please email osadmin@rei.com to find out who your local contact is.